Lipton Laojee Black Tea
(50g /100g /200g /400g)
Laojee recorded double-digit growth in 2016 which also saw the brand emerge as the winner of the SLIM Nielsen People’s Choice Awards under the Hot Beverage Brand category. As a brand that has retained its popularity among customers at a mass-market level, Laojee has continued to grow even under tough economic conditions, reinforcing its status as a trusted brand among consumers in the mass market.
Laojee’s excellent combination of strength, color, aroma, and taste, is perfectly offset by its affordable pricing and greater availability. In maintaining its growth, Laojee has also expanded the reach through a large network of outlets and has succeeded in sustaining a strong gain in household penetration. It also scores high on maintaining a strong brand presence, especially at a time such as the festive season during which as a mass tea brand with a sturdy appeal, Laojee has flourished in capturing a large portion of the market.
How to Use
For a delicious cup of hot tea: brew in boiling water 3-5 minutes; serve with milk, if desired, and sweeten to taste. The ideal product for those who love to taste 100% pure natural teacup. It is a bright, rich, medium strength tea that is manufactured under a precise quality controlled environment.